Foundation: Snowflake, Databricks or BigQuery, modelled in dbt
A governed data platform built on the warehouse that fits your existing licence position, not ours. Ingestion via Fivetran, Airbyte, or Matillion. Transformation in dbt with version-controlled models and tested lineage. Master data management where entity resolution matters. Governance mapped to APP 11 of the Privacy Act 1988, the Consumer Data Right where you are a data holder or an accredited data recipient, and APRA CPS 230 if you are a regulated entity. Lineage you can show an auditor on the day they ask.
Analytics: Power BI, Tableau, or Looker on a single semantic layer
One definition each of revenue, customer and margin. Curated semantic layers in dbt or Cube feed Power BI, Tableau, or Looker so finance, sales and operations read from the same source. Forecasting, segmentation and propensity models built on Snowflake Cortex, Databricks ML, or BigQuery ML.
Intelligence: Claude, GPT, or Gemini behind human-in-the-loop gates
AI workflows designed around the decisions your people make. Claude, GPT, or Gemini for reasoning. Human approval gates on every decision with a dollar value or a customer name attached. Evals run before deployment. Claude Code, Cursor, n8n, Make, or Zapier MCP for orchestration, picked on what your team can maintain after we leave.